Doing business online these days can be difficult no matter what kind of company you run or own. Finding the audience that you need to keep whatever company, website, or other business going can be more than a little bit difficult. One of the best ways that you can tip the scales in your favor when it comes to online search marketing is by investing in SEO tools. Here are a few facts you should know about how SEO reporting tools work, exactly what search marketing can do to help your online traffic, and how the best website design can help improve your blogger news site and the quality of web traffic that it attracts.
Recent research has suggested that leads that are found through SEO reporting tools generally have a 14.6 percent close rate. These are referred to as inbound leads because the consumer is finding your site rather than you trying to find them. Outbound leads on the other hand, such as direct mail or print advertising where you are trying to reach out to the consumer, only have about a 1.7 percent close rate.
According to online retailers and service providers, over 39 percent of all of customers come from search. One of the biggest effects of this particular piece of information is that you will need to do a bit of work to make sure that your website ends up as high as possible in these searches. Contacting an SEO reports reseller is one of the best things that you can do in order to help with these rankings.
One of the other things you need to keep in mind while you are working on your Google rankings is the fact that more and more people will be accessing your website from a mobile device. According to recent research, online connectivity through tablets and smartphones means that consumers are more informed than ever. Unfortunately this can mean that brick and mortar stores face challenges from online retailers in an unprecedented way. Whether you do most of your work online or in person, responsive web design that will help your website to work well on any mobile device can be a great way to improve your search marketing efforts.
On average, blogs respond to only about 30 percent of their social media fans’ or followers’ feedback. 30 percent of businesses outsource at least a portion of their social media marketing, up from 28 percent in 2011.